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crocodile
Andromeda
posts: 58
average posts: 0.3 per day
pacsun
October 19, 2009, 10:49PM

a woman from pacsun emailed me saying shes creative manager and wants to feature my art in a t-shirt collaboration theyre gonna do this spring. she says
the collaboration would be as follows.

* 12 collaboration shirts on the YM (guys) side of the store.
o 2 bands, 4 artists, 2 photographers
* The shirts would be featured in a larger marketing campaign consisting of
o In-store/windows marketing
o Online community posts
o Banner ads
o Emails to our database of 1.6 million users
o aStory magazine artist feature
o Potential promos in publications: Nylon, Nylon Guys, Foam, Teen Vogue
* The shirts would be featured in our top 450 stores with approximately 160,000 units bought.
* Each artist and photographer would submit 3 or 4 pieces of their work for 1 piece to be used on the t-shirt
* Each shirt would have a screen printed logo from the artist, as well as a link to their website on the inside of the shirt (or whatever they desire)
* Each shirt would be displayed on the front table with a flag and pin profiling the artist and educating the customer about their purchase. These shirts will never go on sale or be placed in the back of the store.


hmmmmmmmmm pretty cool



suwoop
Andromeda
posts: 318
average posts: 6.4 per day
Re: pacsun
October 21, 2009, 5:10AM

I'd buy one!

-----

Adopt one today!



communistdaughter
Section Head
posts: 7616
average posts: 4.7 per day
Re: pacsun
October 22, 2009, 1:35AM

Yes. Let me know when this launches.
Maybe get me a discount as your friendly local moderator.

-----

liebchen



crocodile
Andromeda
posts: 58
average posts: 0.3 per day
Re: pacsun
October 22, 2009, 2:05AM

she said itll be in spring she said im in the top 4, i dont even have a pacsun around whree i live only in california where my mom lives is where id be able to see it this is what the email said


PacSun T-Shirt Collaboration‏
From: Sheree Johnson (tmpsjohnso@pacificsunwear.com)
Sent: Mon 10/19/09 11:56 AM
To: mypizzaroll@hotmail.com (mypizzaroll@hotmail.com)

Attachments: 3 attachments | Download all attachments (5.8 MB)
image.jpg (21.4 KB), _PACSUN_F...jpg (2.9 MB), _PACSUN_F...jpg (2.9 MB)
Hi Sterling,

My name is Sheree Johnson and I am an associate creative manager for PacSun. I wanted to talk to you about the potential of featuring your artwork in a large t-shirt collaboration we’re going to be presenting this Spring.

First off, I just want to let you know about some exciting changes in the company. We have been heading in a much different direction recently, one that is more about youth culture, fashion and music, while still keeping the SoCal vibe in tact. In addition to our second annual Pac Tour, we have launched several projects such as a music site, an online marketing calendar and an in-store publication called aStory magazine that are attracting a more in-tune customer. I have attached the cover art for aStory Magazine and links to both astoryontheweb.com and the theskinny.pacsun.com so you can get a feel of our direction. On top of that we are doing a promotion with the Ice Cream Man, sponsoring his entire tour, passing out free ice cream at major music and arts festivals throughout the summer/fall months. You can see footage of his stops and the private music performances he’s inspired at http://www.babelgum.com/icecreamman >

So the collaboration would be as follows.

* 12 collaboration shirts on the YM (guys) side of the store.
o 2 bands, 4 artists, 2 photographers
* The shirts would be featured in a larger marketing campaign consisting of
o In-store/windows marketing
o Online community posts
o Banner ads
o Emails to our database of 1.6 million users
o aStory magazine artist feature
o Potential promos in publications: Nylon, Nylon Guys, Foam, Teen Vogue
* The shirts would be featured in our top 450 stores with approximately 160,000 units bought.
* Each artist and photographer would submit 3 or 4 pieces of their work for 1 piece to be used on the t-shirt
* Each shirt would have a screen printed logo from the artist, as well as a link to their website on the inside of the shirt (or whatever they desire)
* Each shirt would be displayed on the front table with a flag and pin profiling the artist and educating the customer about their purchase. These shirts will never go on sale or be placed in the back of the store.


Because this is our first go at a YM’s collaboration, your participation would be exposure-only; no monetary compensation. This would be a great chance for some big recognition as the shirts will be front and center in over 450 stores all over the U.S., Hawaii and Puerto Rico as well as online.

I know there are a lot of questions to be answered, but please just let me know if there is interest. If you have any questions, shoot me your number and we can chat.
We are looking to get prospects for the collaboration into our offices as soon as possible, so feel free to reach out to me!

(Psst. . . Really love your work. You are a very talented young man. Really hope you contact us back!)

Looking forward to speaking soon,
Sheree
--

Sheree Johnson
Associate Creative Manager, Marketing
tmpsjohnso@pacificsunwear.com
P: 714.414.4069



BrittanyLeigh_
Starling
posts: 2296
average posts: 2 per day
Re: pacsun
October 31, 2009, 9:54PM

Congrats!

-----

V Cock sucker



RubbberDucky451
Starling
posts: 24
average posts: 0 per day
Re: pacsun
November 3, 2009, 1:50AM

Make sure you get good compensation from pac sun, i don't know how they work but I've heard of big companies screwing over artists. Recently Urban Outfitters

-----

Criminals should be punished, not fed pastries.



crocodile
Andromeda
posts: 58
average posts: 0.3 per day
Re: pacsun
November 5, 2009, 8:22PM

nah well i didn't even get it. cause i live in Idaho now and they wanted me to go to pasadena california to their office or whatever and they weren't gonna pay me anything or even pay for me to go down there so my dad didn't want to go all the way there for free. so im disappointed but what can i do.



communistdaughter
Section Head
posts: 7616
average posts: 4.7 per day
Re: pacsun
November 5, 2009, 10:30PM

That's too bad.
But at least you have your foot in the door.

-----

liebchen



crocodile
Andromeda
posts: 58
average posts: 0.3 per day
Re: pacsun
November 5, 2009, 11:54PM

i have maybe my toe in the door now.....i dont know why they wouldn't help me get down there but maybe its not that big of a deal to them


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Last 10 Members to View This Thread
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KashikoiNov 19, 2009, 7:19PM
RhondaNov 19, 2009, 10:35AM
CharletNov 19, 2009, 5:22AM
Springheel.is.deadNov 17, 2009, 10:04AM
ShoggothNov 15, 2009, 8:10PM
BrittanyLeigh_Nov 13, 2009, 5:21PM
TopherNov 7, 2009, 11:51PM
TapiocaNov 7, 2009, 8:08PM
nancyNov 7, 2009, 2:58PM
StompboxNov 6, 2009, 10:11PM
crocodileNov 5, 2009, 11:54PM


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